The idea started with the first edition of the Meet no Neet project, to support the first crowdfunding experiences of schools thanks to the Phyrtual.org platform, but then turned into a cross-project campaign. With the slogan "My future? It's up to me!" and the hashtag #itsuptomewe want to support all constructive youth initiatives, from self-entrepreneurship to social design.
Young people get involved to improve the area where they live, create new job opportunities and exchange knowledge and skills with other generations.