From digital marketing to artificial intelligence: free events for citizens, businesses and associations
The series of online meetings promoted by Rome's digital facilitation centres continues. The upcoming events, which are free and open to all, will explore key issues for the digital transformation of citizens, businesses, local authorities and third sector organisations.
19 November, 5-6 p.m.
Digital marketing: best practices for businesses, the third sector and local authorities
Trainer: Susanna Bulgheroni
A practical webinar to discover strategies, tools and success stories in digital marketing applied to businesses, non-profit organisations and public bodies. From online communication to social media management, this is an opportunity to understand how to build an effective and sustainable digital presence.
27 November, 5-6 p.m.
AI and big data
Trainer: Giusi Messina
An hour to explore what lies behind the technologies we use every day: from artificial intelligence that suggests what to watch or buy to big data that guides public services and decisions. Through concrete examples, the webinar helps to understand how AI can improve everyday life – from school to healthcare – and why it is important to develop a critical, ethical and conscious approach.
The meetings are part of the widespread digital literacy programme promoted by digital facilitation centres, which provide local help desks and free training to make digital skills accessible to all citizens of Lazio.