"Every time that you come up with a special solution or a new way to feel better with others, you are more satisfied with the role you chose for yourself. Developing a business idea is the same thing, at least in terms of steps. Anyone who wants to start an enterprise – or already has – has experienced the same rush of adrenaline, buttressed by passion and a sense of loss, which can be overcome with steadfast determination and ideas, visions, errors, obstacles, stops and goes. These are the ingredients that have coloured my life and the steps that I share with other women entrepreneurs or who intend to become one. And that is why I fully believe in #shemeansbusiness." This new challenge is expressed with great passion and determination by Coach Simona Michelon, who will hold a training session tomorrow, in Busto Arsizio, for Project She Means Business, the Facebook Programme promoting female entrepreneurship, implemented in Italy in collaboration with the Fondazione Mondo Digitale.
Women in Training
Data
Gabriella, born in 1950, is an entrepreneur in the construction sector; Vanessa, 29, is a web designer who works on virtual assistants and avatars; Dana experiments with innovative materials for sports. Simona Michelon’s task is not easy. She will face an audience of women with different professional experiences and lives. While 48% of the women has already started an entrepreneurial activity, 16% works as an employee and 12% is still looking for employment. The group is completed by a handful of teachers, researchers, university professors and a few journalists..
#SheMeansBusiness Italy
Busto Arsizio
February 3, 2018 / 9 am – 1 pm
Idea.Lab, via Molino 2
PROGRAMME
9.00 am| REGISTRATION AND WELCOME
9.30 am| INTRODUCTION
Idea.Lab Representative
9.35 am| PRESENTATION OF THE FONDAZIONE MONDO DIGITALE AND PROGRAMME #SHEMEANSBUSINESS
9.40 am| CONDITIONS FOR ENTERPRISE
Prof. Valentina Lazzarotti
10.00 am| CASE HISTORIES
Laura Licini and Veronica Pieri, Founder PLV Milano
10.15 am| MODALITÀ OPERATIVE PER AVVIARE UNA NUOVA ATTIVITÀ
Dr. Elisabetta Bombaglio
10.30 am| COFFEE BREAK & NETWORKING
10.50 am| MARKETING ON-LINE
Start-up Model Board
11.00 am| #SHEMEANSBUSINESS TRAINING
•Promoting my business on social media
•The importance of content: creating and sharing content
1.00 pm | CONCLUSIONS
Who is Simona Michelon
Simona describes herself as: “being used to aiming high out of necessity, creative, more in favour of breaking rules than respecting them and extremely determined. I’m very passionate about school, where I enjoyed being a student and then teaching enterprise economics. I currently work on didactic innovation and as a coach.”
