Participants begin registering in SWAT courses
“I chose the course on social media because i want to help my association to improve its web visibility. And if you are a mom, there also is a babysitting service! Don’t miss this opportunity.”
The deadline to register with SWAT - Supporting Women, Arousing Talents, a project selected by the Fondo per la Repubblica Digitale - Impresa sociale and choose an ad hoc course is October 10, but Vania wasted no time. In this short video, she shares her motivations with us.
Social Media Marketer is the ideal course for anyone interested in digital communication. It will allow participants to define a clear strategy for social presence, create specific content for any channel, and exploit the potential of advertising campaigns on the main social networks.
Duration: 160 hours in 4 months (90 live + 70 recorded)
Beginning: Saturday, November 11, 2023
Coach: Daniela Brunno
REQUIRED KNOWLEDGE AND ABILITIES ACCORDING TO THE ATLAs of work and competences
KNOWLEDGE
- Communications ethics and deontology
- Elements of marketing e web marketing
- Elements of communication psychology
- Elements of communication strategy
- Advertising market
- Advertising self-discipline legislation
- Main social platforms
- Instant communication systems
- Operation and use of blogs and chats
- Optimisation of web and social media pages
- Viral marketing
- Management of business reputation
ABILITIES
- Apply communications techniques respecting ethical and non-discriminatory aspects
- Apply techniques to involve clients
- Apply communication strategies
- Apply communication techniques
- Apply social media planning techniques
- Apply techniques to optimise web pages
- Employ user preferences
- Employ social media principles
- Plan and manage blogs and chats
- Manage and control business reputation
- Use instant communication software
