New Job Digital Lab – Training to Get Back into Action sessions have been scheduled for February for participants to reinforce their digital skills and discover new professional opportunities. Programme Job Digital Lab is developed in collaboration with ING Italia.
AGENDA
February 9, 5-6 pm
Content Creation and Copywriting for Marketing
Promoting a brand, product or service: skills, work phases, content organisation. This module brings together communications and marketing providing the necessary training to work on content, both strategically and creatively.
Coach: Nicoletta Vulpetti
February 15, 3-6 pm
Digital Trends: Artificial Intelligence, Marketing and Social Media
Local event organised in collaboration with the Chieti-Pescara Chamber of Commerce
This session, which has been organised for female entrepreneurs and all those interested in new technology and communication, will address new digital trends – artificial intelligence, marketing and social media – to provide participants with an overview of the opportunities provided by new technology, as well as to dissipate fears of what may appear far removed from one’s daily experiences.
Coaches: Elisa Chierchiello and Daniela Frenna
February 16, 5-6 pm
Security and Privacy
Understanding the correct behaviour to use on social networks and the web to protect oneself from frauds. This module introduces netiquette and issues related to the protection of personal data as established by the EU GDPR Regulation 2016/679.
Coach: Silvia Franceschini
February 23, 5-6 pm
Social Media and Analytics
Social media analytics addresses the collection, integration and analysis of social network data (Facebook, LinkedIn, YouTube, and Twitter). Participants will learn how to perform data collection and analysis to promote efficient marketing strategies.
Coach: Silvia Franceschini
To participate, please register on the Distance Learning Platform or access your personal profile.
The sessions on February 9 and 23 are organised in synergy with Smart & Heart Rome.
